“I’m on the grind. I’m trying to shine like a lighthouse.” – Rock on “I Got Y’all” from the U Boy Official mixtape
A serious minded family man, he’s all about his business – and all about the debut of “Tha Shutdown”. This man’s put his blood, sweat and tears into his work in years past and he’s not about to give up now. Intelligent, deliberate and real, meet Rock, one-third of Da U Boys.
Rock brings a lot to the group not only because of his lyrical greatness, but because of his attitude and undeniable realness. He makes no bones about his intrinsic drive, as he endeavors to succeed in this difficult industry – which just seems to give him even more cause to succeed.
Pay attention now, because you’ll be seeing a whole lot more of Rock as Da U Boys’ popularity soars. We think the solitude of his lyrics bring a lot to every song on which he is featured – and he does that with his interviews as well. Rock always drops some knowledge and when he speaks, he captures his audience’s full attention.
Check Rock out on Da U Boys’ first album, “Tha Shutdown’, set for release this Tuesday, September 20, 2011. Da U Boys are as real as it gets and will bring that breath of fresh air that rap’s been missing for a very long time. “Tha Shutdown” will be available for digital download on iTunes, Amazon and other internet outlets. It’s destined to be a hit you must add to your collection.
Vice-President & Asst. Editor-in-Chief of The Heat Magazine, Arlene is a Louisiana native, Certified Paralegal, Publicist, Owner of MIKODreamz PR, co-owner of 504Diffusion, writer, producer, and jack of all trades, who is heavily involved in her community as well as serving as Media Advisor for New Orleans Union for Entertainment (NOUE), Member of the NOLA Music Awards from 2012-present & Member of the Press Club of New Orleans. Her work is published across the web. Her PR work has been highly recognized & awarded. She was/is publicist for the late great BTY YoungN, 0017th and more. She is also working on her first novel & aspires to turn it into a film & is currently writing the authorized biography of the legendary Pimp C of UGK. She can be reached via email at Arlene@theheatmag.com. Follow her on Twitter - @CategorySeven & Instagram - @hurricanearlene.
My dudes been grinding for a while, its they time Now!! Tha Showdown!!