Lawrence Jacob taps Zaytoven for his latest Single, “No More Mr. Nice Guy”
Atlanta-based R&B artist Lawrence Jacob is back on the scene with a new single and this time he’s playing for keeps. The Zaytoven produced banger, “No More Mr. Nice Guy” is a new approach for Jacob, detailing his assertiveness towards a girl of interest and the perks that come along with his presence. The grown man vibes pulsate through the record as Zaytoven’s signature bass lines create a dynamic cushion for Jacob’s lush vocals and rhythmic melodies to dance over.
“My main goal is to capitalize on each moment and build a stronger base”
The record sways from traditional R&B towards something that sonically could fit into a Urban Top 40 playlist with relative ease. The song marks Jacob’s first explicit lead single and major production collaboration angling him in a fresh new direction artistically. Masterful wordplay oozes across the record adding a level of artistic maturity to the project that must be experienced first hand. The single “No More Mr. Nice Guy” is available across all digital platforms.
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