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Currensy, Da U Boys, Nesby Phips, and 3D Na’Tee nominated for Best of The Beat Awards-Special Review

We, the members of the press, often overlook raw talent and tend to acknowledge artists that have already arrived.  Maybe it is due to “timeliness” and “relevance” from a publisher’s perspective.  Maybe it is due to being out of touch with what is really going on in our urban communities.  When this happens, we the media, can send a subjective message to the audience and slightly force “public opinion”.  As a music journalist, it is imperative to keep an “ear” to the streets.  The Heat Magazine works hard in delivering the story that goes into the depths of the urban community rather than rely on the superficial.

On January 18, 2013, Offbeat Magazine will be hosting and announcing its Best of The Beat Awards at the Generations Hall in New Orleans.

As it relates to hip hop, Dee-1 is nominated for Best Artist.  In addition, Da U Boys, are nominated for Best Rap/Hip Hop Artist along with Currensy, 3D Na’Tee, Dee-1, and Nesby Phips.  One may question how does Dee-1 get nominated for Best Artist among names like Trombone Shorty and The Soul Rebels and then receives a nomination for best Rap/Hip Hop Artist.  Currensy has been nominated for best rap album or mixtape along with Nesby Phips and Reem, 3D Na’Tee, Dee-1, and LG.

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Currensy is the only artist who released a national release out of this group.  One might argue why is he not nominated for Best Artist considering he reached #2 on BillBoard for rap albums the week “Stoned Immaculate” was released.

 

 

 

 

 

 

As a music enthusiast, I am elated about all of the nominees.  However, the truest victory concerning nominees is Da U Boys, a rap trio coming out of Hollygrove area of New Orleans. Why? This is their first Offbeat nomination and it comes behind winning “Best Rap Album” at the NOLA Hip Hop Awards held in October at the Joy Theater in New Orleans.  After more than a half-dozen mixtapes and a debut album “Tha Shutdown”, this group has persevered through the politics of the music industry.  Da U Boys were recently cosigned by Waka Flocka on Twitter after releasing their compilation mixtape, “The Rise of The Last Dynasty”.432152_10151069069574720_185852041_n

 

 

 

 

 

 

 

 

 

As mentioned earlier, a journalist has to go beyond the superficial list and dig deep into the streets to discover the rawest talent an urban community has to offer.

 

Hollygrove-Aint-Enough-e1345055936869Nesby Phips and Reem are another hip hop group fortunate enough to make the short list for Best Rap Album or Mixtape.  Lately, the brand “OO17th” has been appearing online in a series of freestyle videos cosigned by Currensy and Mack Maine.

 

 

 

 

 

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3D’Natee is also on the list for Best Rap Album or Mixtape.  She recently raked in many awards at the NOLA Hip Hop Awards for “The Coronation” Her latest collaboration is with the Ghetto Twiinz “Bloodline”.

 

 

 

 

 

 

 

Ultimately, the fans and supporters will decide the award recipients.  Although we are excited for all nominees, it is truly time to put in more research within our hip hop community instead of consolidating most hip hop artists in two or three categories based on “not really knowing” what’s going on in the “hood”.  It’s so easy to contact music industry stakeholders but instead some press members rely on their superficial understanding of hip hop.  This only distorts the culture and creates animosity within the industry.  Make sure to cast your vote for the artist of your choice in the midst of it all.

DionNorman
DionNorman
Dion Norman is a professional music artist/journalist from Louisiana. Norman is an urban music enthusiast and has been writing since the mid 90s. He is also a stakeholder in the newly found New Orleans Union For Entertainment which is a new resource provider for New Orleans artists and businesses as well as a collective. For more information, feel free to email him at itsdevious@yahoo.com
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