Shakur’s mother, Afeni Shakur, head of his estate and founder of the Tupac Amaru Shakur Foundation, said in a statement, “I believe it is our responsibility to make sure that Tupac’s entire body of work is made available for his fans. My son left many incomplete pieces and even more unfinished ideas. Using the blueprints he gave us, I am committed to fulfilling this duty.”
Jampol Artist Management will supervise licensing, apparel, and other ventures in all media, worldwide, related to Shakur’s music, film, name, and likeness.
“It’s our responsibility — and our privilege — to ensure that new generations of fans experience the power of Tupac’s music, his ideas and his storytelling,” Jampol said in a statement.
