Chiv Culture is only available on website (www.chivculture.com) this moment as this is a soft launch. They will be available at retail “back to school” 2011. The line currently has one style, with 4 colorways.
Chivalrous Culture is about combining art and fashion into a culture. We seek to uplift street fashion by fusing it with runway looks and artwork.
The brand ideals embody being a gentleman. It is about taking refined points of style and having an elegant look that is appropriate for the street. Down to even the bow tie on the logo, we want to imbue street fashion with a touch of class. The age of the gentleman is upon us. It is about passion and respect for what you do.
Our core consumer is the passionate sneaker lover. He is no longer satisfied with the athletic inspired lifestyle footwear. He needs something that can speak to his sophisticated love for kicks. He needs something chivalrous.
For our initial launch, we will be starting with the Hamachi. This sneaker was molded from the finest materials. In fact, there are 52 components on the upper alone. From the logo work on the inside of the tongue to the four piece outsole, we put attention to make sure every detail of the shoe has been finely crafted with great care.
Chivalrous Culture is quickly branching out from footwear as we are currently developing outerwear and t-shirts. From our outset, we want the world to know, this is a culture.