Known for his production in New Orleans, the multi-talented S-8ighty is making moves globally. If you’ve listened to the radio or visited a nightclub, then you’ve probably heard the melodic anthem “Halfway” which gradually grew into a smash hit in New Orleans and surrounding areas. As a result, the Zero to 60 Entertainment artist recently landed a deal with Universal/Republic. The single was released nationally on December 18th. The Heat Magazine wanted to share a contextual feature and allow our audience to get an inside look at the man behind the music.
The Heat Magazine: How did you meet the executives from Zero to 60 Entertainment?
S-8ighty: They reached out to me to do some production work for their artist Supa Blanco back in 2010 and it’s been history ever since.
The Heat Magazine: Tell us about the previous releases that led to this great accomplishment for you?
S-8ighty: Well there were plenty releases in the past with production by me or doing a few hooks for people that got my name bubbling but it took for me to become my own artist for everything to finally start moving in the right direction.
The Heat Magazine: Halfway is considered r&b and it is catchy. Is there any particular reason you gave it a bounce feel?
S-8ighty: I made the record for New Orleans from the jump. I’ve just been blessed for it to continue to go as far as it has.
The Heat Magazine: Tell us about the deal with Universal/Republic. How did they find out about you and your music?
S-8ighty: Basically, the numbers I was doing online and the response from radio. When they called down to the city, everyone vouched for me and my label.
The Heat Magazine: What can we expect in 2016 from you and Zero to 60 Entertainment?
S-8ighty: New music, new music, new music! (Laughs)
The Heat Magazine: What artists and producers inspire you?
S-8ighty: Michael Jackson, Quincy Jones, Kanye West, Timbaland, Pharrell , Mannie Fresh, Hot Boys, Jay Z, Just Blaze, too many to name. I’m influenced by great work period. (Laughs)
The Heat Magazine: We understand that you are a graduate of Eleanor McMain, the same school Lil Wayne and Cortez Bryant attended. Were you in the band?
S-8ighty: Yes, I went there and no I wasn’t a member of the band. I always get asked that question and people are surprised I didn’t play in the band. (Laughs)
The Heat Magazine: Whenever one speaks of New Orleans, food and culture tend to be popular topics. What is your favorite dish from New Orleans and what do you love the most about New Orleans culture?
S-8ighty: I can’t say one favorite thing from New Orleans is my favorite. I’ve been all over the world and the most culture and best food is right here from my home city !!!!!
The Heat Magazine: With any accomplishment, responsibility comes into play. What advice would you give to upcoming artists?
S-8ighty: The only way to not make it is to quit.
The Heat Magazine: What is the most important thing you want the supporters to know about S-8ighty as an artist and as a person?
S-8ighty: I’m more than any category you put me in and I’ve been working for so long to get here that I will try my best to not drop the ball. As a person, I’m thankful for all support I receive. It’s a hard world to please and I don’t take anything or anyone for granted.
The Heat Magazine gives kudos to Zero to 60 Entertainment for their efforts as a record label and salutes S-8ighty on his accomplishments. As far as the single “Halfway”, it is a compelling record. In a world where values are diminishing, it’s a breath of fresh air to hear a song that advocates compromise and loyalty in a relationship.
The Heat is extra proud because we were there to see Universal/Republic executives check out a live performance by S-8ighty. Their milestone achievement is a victory for New Orleans and a manifestation that dreams actually come true.
Halfway – Single by S-8ighty
For more information, follow S-8ighty at @S_8ighty on Twitter.